Natty West, is owned and operated by Jen and Hannah, a mother/daughter team that began their start-up as a way to share a collection of special items with family and friends. They have developed several labels under the Natty West Brand, including Mabel & Rose. Mabel & Rose began in the midst of their hunt for clean and safe fragrance items for their personal homes. They have always loved candles and diffusers, but were too allergy sensitive to enjoy most store bought items. Jen and Hannah were primarily using only pure, high quality essential oils to experience some aromatherapy. So, their search evolved into looking for safe scents and candle components that they could combine themselves. After testing and pouring, pouring and testing, they came up with some beautiful combinations. So lovely in fact, that Natty West began offering the candles as a fundraising opportunity for a local non-profit. That venture was far more successful than expected and so, they began to produce more products for sale and wholesale. With the onset of CoVid, home and cut off, they were starved for the opportunity to be connected and creative. A frustrating and unusual time became a perfect opportunity to expand the Mabel & Rose brand and see new ideas take shape. Now, Mabel & Rose has branched out from candles into diffusers, soaps, hard lotions and colognes and other items for the home. All clean, safe, phthalate free, and enjoyed by many environmentally sensitive people!